Experienced and passionate TRANSFORMATION executive, board member and digital entrepreneur. Over 20 years of experience leading digital business, media, innovation and venture capital companies in Brazil. Independent board member at Companhia Melhoramentos. Member of the Women Corporate Directors WCD. Currently EVP of Product and Operations at Grupo RBS, dedicated to digital and business transformation, redesign of operational models and financial turnaround of television, radio, newspapers and digital businesses. Leading strategy, product development and all newsrooms, consumer revenue businesses, technology and operations. Specialties: general management, digital transformation, turnarounds, product development, business operations, strategy.